|
|
New Learning Academy New CDs
|
 IGNITE YOUR WEBSITE : Revisiting Your Content Strategy in a 2.0 World. Learning CD led by Barbara Mednick, President, BKM Consulting and Lisa Graham-Peterson, Marketing Communications Director, CHS.
|
 HOW TO CONDUCT A COMPLETE COMMUNICATION ASSESSMENT. Learning CD led by Julie Baron, President, COMMUNICATION WORKS; Sean Williams, Principal, Communication AMMO; Susan D'Alexander, ABC, Motorola Global Communications; Alex Vass, communications advisor, Royal Canadian Mounted Police |
|
 "I want a brochure." GETTING TO STRATEGY WHEN THE BOSS IS TALKING TACTICS. Learning CD led by Stacy Wilson, President, Eloquor Consulting, Inc.
|
 HOW TO PROVE -- AND IMPROVE - THE VALUE OF PUBLIC RELATIONS. Learning CD led by Mark Weiner, CEO, PRIME Research North America; and John Gilfeather, President, Marketing Research Council |
 BUILDING AN EFFECTIVE ONLINE NEWSROOM. Learning CD led by Eric Schwartzman, Founder and Chairman, iPressroom Corporation |
|
|
 CURE FOR THE COMMON TOWN HALL MEETING. Learning CD led by Les Landes, President, Landes & Associates and Veronica Apostolico, Director, Internal Communication, Global Operations, Smith & Nephew |
 DANCING WITH SEARCH: MANAGING YOUR BRAND'S PROFILE ON GOOGLE. Learning CD led by Paul Dyer, Invigorate Communications; Shana Costarella, Communications Manager, Community & Social Media at PetSmart, Sam Michelson, CEO, RepRelations. |
 TO TWEET OR NOT? INVESTOR RELATIONS AND SOCIAL MEDIA # 1 & 2. Webinar series with eBay, Dell, AMD and Cisco. Purchase Part 1 or Part 2 CDs, or both and save. |
 COMMON GROUND: How to Form Alliances With Advocacy Groups and Build Your Brand. Learning CD featuring Bob Langert , McDonald's, Ed Nicholson, Tyson Foods and Peter Faur, RightPoint Communications. |
 INTRANET NEWS 2.0: Creating Employee Trust in the New Age of Communication. Learning CD, featuring Katie Sauer, Monsanto; Jennifer Sniderman, Sprint; and Les Landes, Landes Associates |
|
 INTERNAL SOCIAL NETWORKS: Building Next Generation Employee Branding And Engagement. Learning CD featuring Mayo Clinic, Oracle and EMC Corporation.
|
 CRISIS COMMUNICATIONS AND SOCIAL MEDIA: How to Rewrite Your Crisis Communication Plan For The New Reality. Learning CD led by Gerard Braud. |
 |
|
|
| |
|
|
| |
|
|
BRANDOCRACY: Why Corporate Brand Manager Should Be A Big Part Of Your Job
